How to Mind Your Own Business & Make Your Own Money
Donna emphasizes that business owners who do not receive financial information or know how to use them put themselves and their companies at a tremendous disadvantage; they are flying blind and can easily crash and burn. Whether you do it yourself or hire a bookkeeper or an accountant to record your business transactions, your primary responsibility as the owner/CEO is to ensure that your financial affairs are in order. One way of doing so is to review and understand your financial reports.
Donna McPherson
Small Business CFO & Advisor
Donna McPherson serves business owners wanting a profitable and prosperous company that will increase their net worth and help to provide a worry-free future for themselves and those they care about. She leverages 25-plus years in business and finance as a Certified Public Accountant, growth CFO, and business strategist to guide small business owners on how to have their dream businesses. As the CEO of D. McPherson CPA & Associates, Donna learned the secrets to success that so many business owners are missing. Her secret formula was the key to tripling her investment in a restaurant venture, and it continues to produce stellar results for her clients, who are also doubling and tripling their income in record time. Donna’s "real talk" is dynamic, engaging, and practical. She has been the featured speaker at several events, including eWomen ANE chapter meetings, Northern New Jersey National Association of Women Business Owners, Entrepreneurs Rocket Web Fuel Summit, and Take the Stage 2020. Her book, The Price of Fake Is Real, How to Stop Pretending & Gain Real Business Success, highlights many pitfalls that lead to business failure and shares proven strategies for real success. Donna McPherson believes entrepreneurs who align their vision with clear and purposeful action will achieve business and financial success.
Facilitated By
Brenda Layton
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