Conversations that Convert
The most successful salespeople are not great talkers; they are great explorers. When you jump too quickly into pitching your solution, you miss the chance to truly understand the person in front of you. In this eye-opening session, sales trainer Sarah Heath shows you how to ask discovery questions that uncover your clients’ real needs, goals, and hesitationsso your offer can speak directly to what matters most. Manipulation, scripts, and pushy tactics are out the door. Modern selling is about presence, thoughtful discovery, and asking the kind of questions that build trust, uncover value, and make it easy for your client to say YES. You will learn to lead every sales conversation with sincere curiosity, shift from self-focused to client-centered, and increase your revenue by answering the true need. Key Takeaways: Understand why we all talk too much—and how to shut up and listen. Learn to craft discovery questions that uncover real needs rather than initial wants. Uncover the true motivations of your buyer so you can shape your offer to meet every need.
Sarah Heath
CEO, Head Sales Lady
Sarah Heath, WINNER of North America's Next Greatest Speaker 2026, is the founder of Vero Sales Group and creator of the Be PRESENT Method™. She helps people approach sales conversations with sincerity and gives them the confidence to close the deal. Everyone knows the "typical salesperson." Nobody wants to be one. But to grow your business, you have to get clients to say YES. How do you do it without being "that guy"? Vero's approach is built on 25 years of real selling to real people. Sarah learned that it doesn't matter WHAT you're selling, but to WHOM. Her process is proven to build trust, uncover hidden needs, and answer objections before they arise. She has used it to grow multiple companies, and now she's bringing it straight to you. Her signature keynote, Conversations that Convert, sends attendees home with questions they can use on their very next sales call.
